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Sales and conversion · 8 guides
Turn more of your leads into paying clients.
Getting the lead is only half of it. Turning that lead into a client is where most of the money is won or lost. These guides cover the offer, the call, the follow-up and the pages that close, without being pushy. It is the last part of the system we build for clients, and often the highest-leverage.
Leads120
Booked calls20
Showed up15
Clients5
Learning path
Leads not buying? Read these in order.
Three guides fix the offer and the call. The next three fix what happens after it, and the pages that do the selling for you.
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Step 1How to price your coaching or consulting offer
Set a price you can say out loud without flinching. -
Step 2How to run a discovery call that closes, without being pushy
Run the call so the client sells themselves, without you pushing. -
Step 3How to handle it's too expensive and every other objection
Know what to say when they tell you it is too expensive. -
Step 4How to follow up with leads without being annoying
Most sales happen after the call. Follow up without being annoying. -
Step 5How to write a sales page that actually sells
Put the pitch on a page so it sells while you sleep. -
Step 6How to increase your conversion rate
Find the step where people drop and fix that one first.
All sales and conversion guides
All 102 guides →
How to get more coaching clients: 15 ways that work13 min read
Do you need a conversion rate optimisation agency? What they do, cost, and when it's worth it7 min read- How to price your coaching or consulting offer8 min read
- How to run a discovery call that closes, without being pushy8 min read
- How to handle it's too expensive and every other objection8 min read
- How to follow up with leads without being annoying8 min read
- How to write a sales page that actually sells8 min read
- How to increase your conversion rate6 min read
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Leads that don't buy? We fix the offer and the sales process that convert them.
This is one of the things we do for clients, not just write about. Send us your setup and we will tell you honestly where it is stuck.