Turn your email list into revenue.
Most email lists are quietly sitting on money. We plan, write and send your campaigns end-to-end — strategy built around your offers, copy in your voice, delivery that actually gets seen — so your list becomes the revenue channel it was supposed to be.
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Your list might be fine. The system around it usually isn't.
An email channel that makes money stands on three legs: enough people coming onto the list, sends that actually reach the inbox, and emails built to convert — the copy, the setup, the segmentation, the design. When revenue is flat, one of those legs is broken. Sometimes two. Sometimes all three.
Which ones, and how badly, is different for every business — so we don't guess. We diagnose the whole channel first, then fix in order of lift, starting with whichever leg moves your revenue soonest.
Diagnose
We map all three legs — how people join your list, where your sends land, and whether what you send is built to convert. The diagnosis tells us which leg is costing you most.
Remedy
We fix in order of lift. Sometimes that's traffic, sometimes deliverability, sometimes the copy and segmentation. One leg or all three — you'll always know which we're working and why.
Run
Campaigns planned around your offers, written in your voice, sent through your own ESP — with a short written note on what changed and what it did.
A free audit, then one engagement.
We don't sell one-off fixes. When an email channel is underperforming there's usually more than one thing wrong, and whatever gets fixed needs someone keeping it that way. So the offer is simple: a free audit that finds what's holding your channel back, and one engagement where we fix it and keep it running.
The free audit
The whole picture, not just your emails. Send us your sending domain and recent campaigns — and your website and socials too, because a list only grows as fast as the traffic feeding it. Back comes a written diagnosis with fixes ranked by lift. Yours to keep, whatever you decide to do next.
The engagement
Your email channel, fixed and then run. If traffic is thin, we build the growth engine. If sends aren't landing, we repair deliverability. If what you send isn't built to convert, we rebuild the copy, the segmentation, the angling. One leg or all three — the diagnosis decides, and you hear the exact price on the call before anything starts.
we ship through the tools you already use
Questions we get, before you ask them.
What exactly do you fix?
One or more of three things, depending on what the diagnosis finds. Sometimes the list is small and there's no consistent traffic feeding it — we build the growth engine. Sometimes sends aren't reaching the inbox — we repair deliverability. And sometimes the copy, the setup, the segmentation, the design just aren't built to convert — we rebuild them so they do. It can be one leg, two, or all three. We help you either way.
Do you guarantee inbox placement?
Honestly, no — and anyone who guarantees it is selling you something. What we can guarantee is the work. Placement is one of the three legs we watch, and once the system around a list is fixed, every list we manage moves in the same direction. Providers have long memories, so the timeline varies — the direction doesn't.
Do you use my ESP or your own?
Yours. We work with whatever you already have — ConvertKit / Kit, Beehiiv, MailerLite, Klaviyo, Google Workspace SMTP, whatever. We don't move your list. We don't own your data. When the engagement ends, you keep everything.
How fast will we see results?
Depends which legs are broken. Deliverability repairs usually show within two to three weeks of sends. Conversion changes show on the next few campaigns. Growth compounds — expect sixty to ninety days before the list is visibly bigger. You're never guessing though: every change comes with a short written note on what moved and why.
How much does this cost?
The audit is free. The engagement is monthly, and the price depends on what's actually broken — a channel that needs a growth engine built is a different job from one that needs deliverability repaired. That's why we price it on the call, once the diagnosis is in front of us both. You always hear the exact number before anything starts.
Can you just fix it once and hand it back?
Honestly, no — and it's not to squeeze a retainer out of you. What breaks an email channel is rarely one thing, and what fixes it doesn't stay fixed on its own: providers keep changing their filters, the list needs feeding, and copy stops matching your offers as they evolve. A patch nobody maintains comes undone within a few months. So we fix what the diagnosis finds and then keep running the channel, because that's the only version of this that actually works.
Is this just deliverability?
No. Deliverability is one leg of three, alongside how your list grows and whether what you send is built to convert — the copy, the setup, the segmentation, the design. Which leg matters most depends on your case, and that's exactly what the diagnosis tells us. What you're buying is your email channel run properly, with the right leg fixed first.
What if my list is tiny, or basically dead?
Then that's the first leg we fix. Dead segments get pruned, and we build the machine that brings new subscribers in — the traffic, the reason to join, the welcome path that turns a signup into a reader. A small list isn't a reason not to start. Most of the time, it is the diagnosis.
Thirty minutes. No pitch — just a look at your last few sends.
If it's a fit, we'll scope the engagement and you'll hear the exact price there and then. If it isn't, you'll leave with a straight answer and a couple of things you can fix yourself before the week is out. Pick a time below.
Not ready for a call? Get a free audit first · or email mb@unbury.co